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::''Not to be confused with James S. Albus's economic concept known as "Peoples' Capitalism."'' "People's capitalism" was an American propaganda meme popularized in the mid-1950s as a name for the American economic system by the Ad Council's Theodore Repplier. It was endorsed by President Dwight David Eisenhower for worldwide use by the United States Information Agency, which employed the term to trumpet the successful aspects of the American economy worldwide during the Cold War.〔Hixson 1998, pp. 155-184.〕 The propagandists depicted the United States as a classless society of prospering workers versus societies of "slaves" in the Soviet Union and China.〔 Repplier had come to believe that capitalism had been marked by "an unpleasant odor" and felt that an international campaign hailing the American capitalist system was the ideal medicine.〔Castillo 2010, p. 139.〕 Repplier was not the actual inventor of the meme that the United States had reached the ideal of classless existence. "Our houses are all on one level, like our class structure," proclaimed a 1953 issue of the Hearst magazine ''House Beautiful''.〔Castillo 2010, p. 125.〕 The propaganda campaign was first tested at an exhibition hailing the progress driven by the "people's capitalism" in Washington, D.C. in 1956, contravening a purely formal ban on propaganda aimed at Americans passed through the 1948 Smith–Mundt Act. The regime then arranged for "people's capitalism" exhibits at international fairs worldwide. The meme was concurrently picked up domestically by supportive voices in the leading organs of the American press, who praised the American system of "people's capitalism" in ''Life'' and ''The New York Times''. The propaganda was not ignored in the Soviet Union: a 1956 ''Pravda'' editorial by Dmitry Shepilov noted that ==Footnes== 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「People's capitalism」の詳細全文を読む スポンサード リンク
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